• Social Real Talk Podcast

    Social Real Talk Podcast

    Announcing the launch of my new podcast “Social Real Talk”. New episodes every week. Join me and my occasional guests as we get real about social media. Will discuss social media trends, DIY tips and tricks, interviews with experts in the industry and busting myths. It’s all about “keeping it real” and filtering out all the crap.

  • Social Media Marketing World Virtual Tickets

    Social Media Marketing World Virtual Tickets

    Get your virtual tickets to SMMW15 and get access to all the session recordings and watch or listen at your own pace- plus, it’s a fraction of the cost of the full ticket. Eliminate the costs of travel, including air fare, hotel and car rental and watch as many times as you want. Click to learn more or buy your tickets now!

  • Social Media Training

    Social Media Training

    Lisa offers social media and content marketing personal training (one-on-one consultations) at a $85/hour rate. Book now and get social media fit with personalized, one-on-one training designed specifically for your needs. Ask questions or get personal instructions and walk-throughs for any aspect of social media that you need.

Are You Social Media Satisfied?

Is your social media out of shape? Do you feel like you spend hours on it without ever getting the results you seek? Do you dump thousands of dollars into it with no profitable ROI? You are not alone.

Only 5% of companies are satisfied with their social media campaigns (based on a 2012 survey of more than 2,700 social media professionals conducted by Ragan/NASDAQ OMX Corporate Solutions.)

Of those respondents in the survey, many said they just don’t have time for social media. 38% of marketers spend 1-5 hours weekly on social media, 26% spend 6-10 hours and 15% spend more than 20 hours each week on social media. Despite this, only 5% said they were satisfied with their social media campaigns.

So what gives?

Isn’t social media supposed to be easy?

There are so many different social networking sites, marketing methods, rules to remember and procedures to follow that it can feel like taking on a second job. But it doesn’t have to be this difficult.

What is one reason so many brands struggle with their social media? They don’t have the right goals and they don’t have a plan. Too often people chase their tails, following after some one number or statistic or another, none of them really meaning anything. They're worried about who has the most Facebook fans or the highest Klout score. They're tracking metrics that don't matter.

Why? Usually because some "expert" told them to.

Easy Social Media

What if I told you that you could manage your social media in as little as 30-60 minutes per day and still be successful?

Just like great bodies don’t form overnight, social media success takes time and commitment. But it's only a fraction of your business life. It doesn't have to be your entire life. By doing a little each day you can reach your goals and then switch over to maintenance mode.

I will be your personal social media fitness coach
Here at Social Media Satisfied, I will be your personal social media fitness coach, teaching you to treat your social media goals like your health and wellness goals, achieving success one day at a time.

So join me for daily WODs (blog workouts of the day), monthly social media boot camp sessions or personal training (one-on-one consultations) and let's get social media fit!

Flex your Facebook, pump up your Pinterest, turn on your Twitter and gear up your Google Plus- it’s time to get social media satisfied!

What People Are Saying

Having had the pleasure of collaborating with Lisa on a project for a mutual client involving branding and content marketing, I would be eager to recommend her for similar projects. She is an expert in both fields, hard-working, a problem solver and dependably delivers quality results.

Lisa is also a natural community leader, often freely volunteering spot-on advice on social media and writing to online communities. She is consistently friendly and professional at all times and would be a credit to any brand looking to build engagement in the social arena.

Lisa is that rare individual: talented, smart, and compassionate. When I was installed in my position as director of media for an online community, I would have surely wandered for longer than Odysseus, trying to navigate between the Scylla of Twitter and the Charybdis of Facebook, if not for Lisa’s guidance. Her vast knowledge of the workings of social media, combined with a refreshingly pleasant personality and a sharp mind for problem-solving, truly helped me find the right path for doing my job effectively, efficiently, and ethically. I heartily recommend Lisa as a reliable source of assistance as a social media expert, a sagacious community manager, a master of florid words, and a kind-hearted friend.
 
 
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Social Real Talk Episode 1: Introduction

In this show I introduce myself briefly and tell you a bit about what you can expect from this show going forward. I also share the story of how this podcast came to be (and why it took me nearly 3 years to make it a reality).