Are You Social Media Satisfied?

 

social media fitnessIs your social media out of shape? Do you feel like you spend hours on it without ever getting the results you seek? Do you dump thousands of dollars into it with no profitable ROI? You are not alone.

Only 5% of companies are satisfied with their social media campaigns (based on a 2012 survey of more than 2,700 social media professionals conducted by Ragan/NASDAQ OMX Corporate Solutions.)

Of those respondents in the survey, many said they just don’t have time for social media. 38% of marketers spend 1-5 hours weekly on social media, 26% spend 6-10 hours and 15% spend more than 20 hours each week on social media. Despite this, only 5% said they were satisfied with their social media campaigns.

So what gives?

Isn’t social media supposed to be easy?

There are so many different social networking sites, marketing methods, rules to remember and procedures to follow that it can feel like taking on a second job. But it doesn’t have to be this difficult.

What is one reason so many brands struggle with their social media? They don’t have the right goals and they don’t have a plan. Too often people chase their tales, following after some one number or statistic or another, none of them really meaning anything. They're worried about who has the most Facebook fans or the highest Klout score. They're tracking metrics that don't matter. 

Why? Usually because some "expert" told them to. 

What if I told you that you could manage your social media in as little as 30-60 minutes per day and still be successful?

healthy-lifestyle-1167998-mJust like great bodies don’t form overnight, social media success takes time and commitment. But it's only a fraction of your business life. It doesn't have to be your entire life. By doing a little each day you can reach your goals and then switch over to maintenance mode.

Here at Social Media Satisfied, I will be your personal social media fitness coach, teaching you to treat your social media goals like your health and wellness goals, achieving success one day at a time.

So join me for daily WODs (blog workouts of the day), monthly social media boot camp sessions or personal training (one-on-one consultations) and let's get social media fit!

Flex your Facebook, pump up your Pinterest, turn on your Twitter and gear up your Google Plus- it’s time to get social media satisfied!

 

Do you have questions about social media? Stop by my fanpage and get answers or leave a comment on the blog.  

Social Media WOD: Creating Great Images for Facebook

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Posted by Lisa Mason on April 15, 2014 in Featured, WOD | 0 comments

A picture is worth a thousand words, right? Well, on social media today this is often very true. If you are not using images very often in your social media posts, it’s time to remedy that. Today’s social media workout of the day (WOD) is going to address photos and images on your social accounts.

Twitter Marketing: Have a Plan

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Posted by Lisa Mason on April 14, 2014 in Featured | 0 comments

For you to succeed in anything you must have a plan. It’s a good idea to have a plan before you begin any Twitter marketing campaigns. Ask yourself what you hope to accomplish by using Twitter in your business. You can, for example, use it to increase your traffic and find new prospects or to Read More...

Tips To Managing Your Company’s Social Media Reputation

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Posted by Lisa Mason on April 11, 2014 in Social Media, WOD | 0 comments

Anybody can tell you that social media can sometimes be a very treacherous environment. The internet offers a platform for billions of people from every corner of the world to interact and transact for goods and services. With all the interactions come lots of opportunities for people to talk.

The 26 Craziest Selfies on the Internet [Video]

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Posted by Lisa Mason on April 6, 2014 in Featured, Social Media | 0 comments

The Selfie… you either love it or you hate it but chances are, you’ve probably taken one at some point. In fact, the selfie existing long before Facebook and digital cameras. Many of us remember stretching our arms out long to get a picture of ourselves or even us with our best friend, and then sending that film off to get developed. It’s not a new concept. However, the popularity of social media combined with the commonness of cell phone cameras today has created a new phenomenon of the “the selfie” and sometimes, it’s just outright hilarious.