Are You Social Media Satisfied?

social media fitnessIs your social media out of shape? Do you feel like you spend hours on it without ever getting the results you seek? Do you dump thousands of dollars into it with no profitable ROI? You are not alone.

Only 5% of companies are satisfied with their social media campaigns (based on a 2012 survey of more than 2,700 social media professionals conducted by Ragan/NASDAQ OMX Corporate Solutions.)

Of those respondents in the survey, many said they just don’t have time for social media. 38% of marketers spend 1-5 hours weekly on social media, 26% spend 6-10 hours and 15% spend more than 20 hours each week on social media. Despite this, only 5% said they were satisfied with their social media campaigns.

So what gives?

Isn’t social media supposed to be easy?

There are so many different social networking sites, marketing methods, rules to remember and procedures to follow that it can feel like taking on a second job. But it doesn’t have to be this difficult.

What is one reason so many brands struggle with their social media? They don’t have the right goals and they don’t have a plan. Too often people chase their tails, following after some one number or statistic or another, none of them really meaning anything. They're worried about who has the most Facebook fans or the highest Klout score. They're tracking metrics that don't matter.

Why? Usually because some "expert" told them to.

What if I told you that you could manage your social media in as little as 30-60 minutes per day and still be successful?

healthy-lifestyle-1167998-mJust like great bodies don’t form overnight, social media success takes time and commitment. But it's only a fraction of your business life. It doesn't have to be your entire life. By doing a little each day you can reach your goals and then switch over to maintenance mode.

Here at Social Media Satisfied, I will be your personal social media fitness coach, teaching you to treat your social media goals like your health and wellness goals, achieving success one day at a time.

So join me for daily WODs (blog workouts of the day), monthly social media boot camp sessions or personal training (one-on-one consultations) and let's get social media fit!

Flex your Facebook, pump up your Pinterest, turn on your Twitter and gear up your Google Plus- it’s time to get social media satisfied!

Do you have questions about social media? Stop by my fanpage and get answers or leave a comment on the blog.  

Twitter Tips- Building Your Followers

Twitter tips

Posted by Lisa Mason on October 21, 2014 in Featured, Guest blogs | 0 comments

By Richard Rowell, Guest Blogger There are tons of great guides about Twitter out there. But today, I wanted to focus on one particular topic that causes a lot of concern with many different people: how to build a good, strong following on Twitter. Some people say it’s all about getting piles and piles of Read More...

SMSS14 WEEK 3, DAY 2: Pinterest Marketing #SMSS14

successsummit2014

Posted by Lisa Mason on in Featured, SMSS14 | 0 comments

Week 3: Digs into blogging, Pinterest, podcasting and video marketing Monday  October 20 – Sessions at Noon, 1pm and 2pm (PDT) Tuesday October 21 – Sessions at Noon, 1pm and 2pm (PDT) Wednesday October 22 – Sessions at Noon, 1pm and 2pm (PDT) Thursday October 23 – Sessions at Noon, 1pm and 2pm (PDT) Here we are at Read More...

Rise of the Bloggers – Blog Statistics 2014

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Posted by Lisa Mason on October 19, 2014 in Featured, Infographics | 0 comments

We know that blogging is still alive and well. In fact, it’s gaining a second wind in the content marketing world. Corporate blogging is actually one of my favorite and most popular content marketing services for 2014. Guest blogging comes in at second place. Here’s our weekly infographic, which explains the Rise of the Bloggers. Read More...

Get Off the Social Media Hype Train

hype train

Posted by Lisa Mason on October 14, 2014 in Featured, Social Media | 0 comments

Choo-chooooo!
All aboard the social media hype train. I’m about to tell you something social media celebrities don’t want you to know.
They are selling you a bunch of hype.
A big, heaping, steaming pile of useless hype.
And you’re buying it!
Why?